It's Your Business - Entrepreneurship Research
Welcome to It’s Your Business, an exciting new program from Active Learning Labs designed to immerse students in the dynamic world of business. This collection of hands‑on, interactive business simulations provides students with real‑world challenges that enhance their problem‑solving, decision‑making, and critical thinking skills.
As part of our ongoing research, It’s Your Business is aimed at understanding how interactive business content drives student engagement and boosts knowledge retention. Through a series of short, impactful simulations, students will tackle challenges that real businesses face every day.
About "It's Your Business"
- Hands‑On Learning: Our simulations provide practical, real‑world business scenarios where students apply what they learn immediately.
- Research‑Focused: We’re collaborating with organizations to study how interactive business simulations increase student engagement and improve business knowledge.
- Variety of Labs: Each challenge is designed to engage students in different aspects of business, ensuring a well‑rounded learning experience.
- Free Access for Participants: As a special offer for those willing to participate in our research, content in the It’s Your Business program is available for free. By participating, you’ll help us understand the impact of interactive business simulations on student learning.
Join Us in the Research
We are partnering with a set of organizations to evaluate how business simulations can improve learning outcomes. By participating, you’ll be helping us understand the impact of interactive content on student engagement.
It's Your Business - Units
This program features a set of business simulations, each designed to engage students and enhance their learning experience.
Snack Stand Challenge
Run as a classroom competition, the Snack Stand Lab lets students manage a snack stand for a 2-hour school event. They learn demand, pricing, revenue, and profit by creating demand curves, adjusting prices based on weather, and analyzing sales to hit a $150 profit goal.
Restaurant Rescue
Students will make investment decisions to rescue a restaurant that is running in losses. They will decide the amount to spend on new hires, worker training, and advertisement.
Financing Your Business
Students will explore the concept of financing a business through loans, the benefits of compound growth, and how the initial investment amount and growth rate can affect their profits. By the end of this activity, students will have a better understanding of how to finance a business and the factors to consider when taking out a loan.
Christmas Closeout Sale: Festive Pricing Challenge
Students will delve into the fundamental concepts of pricing and the pivotal role demand curves play in shaping effective pricing strategies. The task for students is to adjust the price of six products for the Christmas closeout sale.
Virtual School Store Challenge
Run a virtual school store in this team-based simulation! Students select products, analyze data, price, promote, purchase, and track sales—competing for profit. A real-world business challenge covering key concepts in marketing, finance, and teamwork.